Huge congrats to the class of 2026. You did it. Now comes the tough part: landing that elusive first job. The number of entry-level jobs in the communications industry has always been limited. Now, this “AI thing” is further shrinking the pool. Still, there are jobs to be had. But you need to lean into …more
Dear CMOs, I appreciate that communication is often not the “shiny new object” in your arsenal. I also appreciate that the demands on your time mean you’re slurping down a protein-fortified yogurt concoction for lunch and the last thing you need is a PR agency review consuming time you don’t have. That’s okay. If you …more
In honor of Apple’s 50th anniversary, I decided to dust off my favorite Apple post. This proved to be a time-intensive exercise. I had no idea that I had written so much about Apple over the years. Ultimately, I landed on this post from 2018 that stepped back and looked at Apple’s use public relations …more
