We need a better cliché than “time flies by.”
With 2011 in wind-down mode, I’ve captured what I consider to be my top 10 posts from the year.
Some got the nod from sheer number of views.
Others were personal favorites.
I’ve split the list in half with the initial five today and the rest tomorrow.
Here goes –
Artie didn’t like how he was portrayed by Philip Seymour Hoffman in Moneyball, so he hit the talk show circuit to set the record straight. Not good. He comes off as a humorless ex-baseball-manager.
Book Review: Entertainment Value Of “Tell To Win” Sugarcoats Lessons In Storytelling
No question, Peter Guber’s book advanced the cause. Sure, I could have done without the pop psychology lesson – Larry King stayed at CNN because Ted Turner knew King put loyalty above money due to his father’s premature death, which King interpreted as disloyalty – but all in all it’s a worthy read.
Let Me Say What Every PR Person Thinks: “The Message Has No Clothes”
Show me one person in the world who has ever said the words, “Wow! Now, that’s an amazing message,” and I’ll get off my soapbox.
Storytelling Techniques Behind Google Announcement On Larry Page Named CEO
Big names like Google don’t need to scratch and claw for media attention. Still, if one reverse-engineers how they orchestrated the announcement of Larry Page taking the CEO reins, you can see the storytelling techniques that shaped the coverage.
Exploring Language With Slang Lexicographer Jonathon Green
Think about spending 17 years of your life writing a book. That’s what Jonathon Green did in crafting the Dictionary of Slang. Jonathon was good enough to spend some time with me on language, storytelling, and how the chase far outweighs the kill.
Tomorrow, I’ll post the rest of the list.