ishmaels corner

Archive: February 2011

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So Many Company Blogs Waste Valuable Real Estate

I’m referring to the “About” section of a blog. Think about this for a moment. What type of visitor is going to click for more information about your company’s blog? Right. First-time visitors. This is the property’s big moment to make a positive first impression. Yet, most company blogs simply push out the company line. There’s no …more