Archive: April 2014


Why PR Should Be Paying Attention to the Turmoil at The Oregonian

Changes at the Oregonian last month triggered gut-wrenching hoopla. Naturally, a slew of media watchers weighed in with my favorite headline compliments of the Columbia Journalism Review (CJR), “The Hamster Wheel is institutionalized at the Oregonian.” Ouch! On the surface, this might look like inside baseball, journalists bitching about the state of their profession. No …more