Tag: art of communications

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How to Build Better Relationships with Journalists

  “You know, we have other interests. We don’t all go home and talk to our families about cloud storage all weekend — well, not all of us anyway.” Bryan Glick, Editor-in-Chief, Computer Weekly     In this latest episode of “The Story is Always There,” Computer Weekly’s editor-in-chief Bryan Glick drops some gems, including …more

Our Take on Storytelling in 2019

What does a shovel have to do with storytelling? Everything. Many of our clients come from the B2B tech world where hearts race from inventing a way to increase the spin-torque efficiency of a memory device. While these types of stories hold great importance to the people who use a given technology, they typically aren’t …more

How Sundance Helped Me Realize Communications IS Art

Based on back-of-the-envelope math, I figure I’ve worked with more than 1,000 client contacts over my career. That’s a lot of people, especially when you factor in that I’m a closet introvert (“solitude, where can I find a slice of solitude?”). Yet, I don’t need a calculator to tell me that Wendy Zajack lands in …more