Casey Protti Archives

Tag: Casey Protti

I Interrogated an Independent Bookstore Owner. Humans, Not Algorithms, Drive the Storytelling

April 24, 2019

I’m dusting off an interview I conducted a few years ago with Casey Coonerty Protti, owner of the Bookshop Santa Cruz. This indie bookstore, a stone’s throw from the Pacific Ocean, is one of our favorite destinations for weekend road trips. A mashup of beach vibe, weirdness and stories waiting for you all come together …more

If You Love Books, You’ll Love This Bookstore

November 18, 2013

I enjoy leaving the realm of business communications once in a while for the purity of storytelling. It doesn’t get more pure than the “Bookshop Santa Cruz.” Every time I step into the store a sense of discovery washes over me (and under me). After spending the better part of a Saturday afternoon at the …more