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Plea to Rally Americans Behind Iceland at the World Cup

There’s no reason to rehash USA’s disastrous trip to Trinidad and Tobago and getting bounced from the 2018 World Cup. Taking that very American mentality of making lemonade out of lemons, I suggest that all of America rally behind Team Iceland at the World Cup. At this point you might be thinking, “Why the hell …more

Sometimes Backlash to a Brand Deviating from the Status Quo Has a Happy Ending.

Sometimes not. Twitter is testing the concept of longer tweets, allowing a chosen few to access up to 280 characters. A blog post from a Twitter product manager explained the radical thinking: “We want every person around the world to easily express themselves on Twitter, so we’re doing something new: we’re going to try out …more