Reddit: Where PR Goes to Die (But It Doesn’t Have to) – What Agencies (and Their Clients) Should Know
By Matt Burrows, Account Manager In the 16 years since its launch, Reddit remains a unique social media platform largely untapped by journalists, brands and agencies alike. This is because at its core, when it’s not upending Wall Street through the power of GameStop, Reddit is much more “topic-driven” than “personality-driven” like other social media …more