I respect people who can keep the scent of the trail. Fellow storytelling evangelist Brad Marley approached me back in April 2019 to answer a handful of questions on my second-favorite topic. The plot took some twists and turns (naturally), but I answered Brad’s questions a couple of months ago. For those who don’t subscribe …more
The New York Times ran a story last month on employee activism at Google and its firing of four employees involved in the movement. No question, the topic warrants coverage. The two NYT journalists, Kate Conger and Daisuke Wakabayashi, dig into the topic with a touch of foreshadowing: “The dismissals are expected to exacerbate rocky …more
As part of celebrating the Agency’s 30-year anniversary later this year, I will periodically play the nostalgia card in the blog. Such is the case today. In the course of digging through old client files, I came across the news release from our first press conference in New York City for client Meridian Data. Before …more
I enjoy a story that depends on a contrarian bent. If someone revealed that Steve Jobs prefers Bad Religion on vinyl or that Michael Arrington leads a Bible study group, I would read those stories. So naturally, I gravitated to the piece “A hammer — yes, that low-tech tool — helps mold noses of Japan’s …more
When contrast is so great that it challenges our assumptions, you’ve got the makings of a good story. So it is in The Huffington Post article, “McDonald’s Gets Modern European-Style Makeover in NYC.” Is there a restaurant interior more dreary than the classic McDonald’s? Clearly, the original objective for the seating area was to make …more
