deceptive native advertising Archives

Tag: deceptive native advertising

An Apology for Departing 20 Seconds Early, Bad Look for PR and Fooling the Reader

December 13, 2017

I continue to come across shards of content that amuse, surprise or teach. As individual content, each one doesn’t necessarily frame a post. Which is why I invented the grab-bag post. Coming at you … Japanese Train Apologizes for Departing 20 Seconds Early That’s not a typo in the headline. . A Tokyo …more

The FTC’s Quixotic Fight Against Native Advertising

January 4, 2016

I wasn’t going to write about the FTC’s latest salvo on native advertising. When the agency announced its “enforcement policy” on Dec. 22, I was focused on making sure there was enough “Bud’s Famous Egg Nog” in the fridge and constructing my argument that binge watching Empire absolutely fits the holiday spirit. But so many …more