The Wall Street Journal nails the story “Huge Pipeline Delivers Bonanza to Towns on Route.” What makes it compelling? Let’s start with timing. After slaving on this 1,679-mile wonder, the last leg is now being laid and welded. The end is literally in sight. With a helping hand from REX’s PR department, Journal writer Ann …more
Technology Review claims to be the oldest technology magazine in the world, going back to 1899. Coming out of MIT, there’s a certain cachet to the publication as it strives to educate us mortals on emerging technologies. Not exactly considered the magazine for hammock reading during a lemonade summer day. And certainly not a magazine …more
Certain storylines never go out of style. People love to see bullies get punched in the nose (like when Michael J. Fox’s Marty McFly clocked Biff in “Back to the Future”). Perseverance overcoming all obstacles is another can’t-miss theme. But there’s no story quite like coming back from the dead to spike the ratings. Such was the …more
