effective public relations Archives

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Media Interview Shares Perspective on the Future of Communications (and a few back stories on the Agency)

November 11, 2016

Spending time in Singapore at the start of the month to celebrate our 20-year anniversary of operating in Asia included a few interviews with journalists. Here’s the unfiltered version of a Q&A that touches on topics ranging from the future of communications to our differentiation. Q. Happy 20th Anniversary on your operation in Asia! Can …more

One-off Storytelling Works

August 20, 2012

Obviously, we’re passionate about applying storytelling techniques to our client campaigns. These are more than words. We walk the talk. Here’s an example from Jacqueline, one of our senior account executives in our Silicon Valley office. By Jacqueline Velasco The Hoffman Agency (Silicon Valley) Being solely reliant on press releases for coverage is a thing …more