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the Shakespearean tragedy of Blockbuster

Seven Stories: Tragedy

By Chris Owen, Director, UK . It’s time to explore the second of our seven basic plots: tragedy, where the protagonist is a hero with a major character flaw or a great mistake that is ultimately their undoing.   The age of Blockbuster Ah. The good old days. Walking into the local video rental store …more

Every Story Benefits From A Hero (Or Two Or Three): Business Storytelling

By definition, there’s a feel-good element to a hero. They overcome obstacles on their way to a positive outcome. And if the hero starts out as an underdog a la “David versus Goliath” there’s even more of a reason to have a rooting interest. The same concept holds true in business storytelling. While we tend …more