Apple’s recent product introductions generated the expected media hoopla. I think the only publication that did not write about Apple’s announcement was “Miniature Donkey Talk Magazine” (yes, it exists). Apple under Steve Jobs essentially invented the show-biz event for introducing tech products. They know how to do this better than any company on the planet. …more
Look, I recognize it’s been a rugged 20 years or so for the publishing industry. Since Craigslist showed up on their doorstep and eviscerated classified advertising, media properties searching for new revenue streams seem to have a certain Ponce de León quality to them. Some would argue that in a world where people expect to …more
I enjoy studying journalism. When it comes to business communications, journalists are the masters at storytelling. Highlighting this point, I came across the following from a New York Times review on the new Richard Nixon biography last week: “The similarities between Nixon and Trump leap off the page like crickets.There is, first and most superficially, …more
I traveled to China last September — Steve Wozniak ended up right behind me in line going through customs — which was my 38th trip to China. Even after spending a fair amount of time there, I still feel like a student always learning new things. So many dimensions to the communications industry in China …more
When Tim Cook took the reins of Apple after Steve Jobs passed away, I suggested that replacing the narrative cultivated by Mr. Jobs would be tougher than the product roadmap. More than understanding the classic arc and how to tease out drama in the Apple story, The tougher it was to know what was going …more
If you missed it last week — perhaps studying the latest numbers from the Department of Labor? — BuzzFeed proved what everyone has always believed in theory. If you stretch enough rubber bands across a watermelon, it will eventually succumb to the pressure in one glorious Kodak moment. The New York Times used the BuzzFeed …more
