Tag: pr visuals

MENU

Helping Non-designers Get the Visual Storytelling Religion

Previous posts have discussed the challenge for PR folks to embrace visual storytelling in communications. Coming from the world of words (WOW), we’re typically not schooled in design and the creation of visuals . But as PR increasingly manages owned media properties like blogs, we should be taking a page — taking a visual doesn’t …more

Six Sources to Inspire Your Visual Storytelling Side

After talking at the PR Newswire event on visual storytelling, it occurred to me that I missed the obvious. People gravitate to the PR profession for two reasons, they like to write or they like to interact with others. In either case, the visual part of communications is an afterthought at best. They perceive areas …more