That’s the title of the IABC lunch panel that takes place in Silicon Valley on April 21. I have the pleasure of joining social media guru Steve Farnsworth for what should be a lively discussion. Steve does believe in storytelling. And I absolutely embrace social media. Still, there’s plenty of provocative turf to navigate around these two areas. …more
It’s been a good year for Ishmael’s Corner. Readership is up and WordPress still doesn’t charge. No question, Steve Farnsworth’s invitation to participate in the #444PR forum (answer four questions over a four-week period) along with Paul Roberts and Todd Defren proved to be the biggest boost to bringing more folks to the site. Reflecting on the …more
After addressing the topic of ghost blogging, 4 Perspectives on 4 Communication Issues enters week two. This week’s question: How should communication professionals evolve to stay relevant? It’s been almost a year since Steve Farnsworth hosted my guest post, “A Mass Comms Curriculum Alone Short-Sheets Tomrrow’s PR Pro,” which tackled the question from the perspective of an …more
Before addressing the topic at hand, a little bit of background. During the final installment of my interview with Steve Farnsworth on corporate blogging, Paul Roberts weighed in with some good questions. This triggered the clever idea on Steve’s part to engage others as well as himself in answering these questions, one per week over …more
