Previous posts have discussed the use of communications to send a message to a very specific group, sometimes even an audience of one. For example, Intel decided to serve notice that those infringing on its x86 intellectual property will face consequences. Not wanting to come across as heavy-handed to consumers — this shot across the bow …more
I shared half of my top posts for the first half of 2017 last week. Here’s the second half, starting with the star of today’s reality TV shows, President Trump. . . 6. Trump’s Job Description for Press Secretary: Make Communications Great Again Given how many times President Trump has thrown Sean Spicer under the bus, …more
Uber’s CEO, Travis Kalanick, posted on the company’s website last week that the hunt is on for a No. 2 executive: “We’re actively looking for a Chief Operating Officer: a peer who can partner with me to write the next chapter in our journey.” While hiring a No. 2 doesn’t guarantee a change in a …more
