You periodically hear that someone is “good TV.” Bill Hader is good TV (looking forward to binging “Barry” on my next overseas flight). Tina Fey is good TV. Sometimes an event or a product like an Apple iPhone launch is mentioned as good TV. Semiconductors are NOT good TV. The technical nature of a semiconductor …more
By Shereen Masoud-Jointe, Account Executive (Europe) What do honeybees, lemons, feet and tomatoes have in common? The HA Jamz playlist, for one. This week’s list brought together some seemingly disparate elements, but we like it “just the way it is.” 31. Honeybee — The Head and the Heart 32. The Sore Feet …more
By Mark Pinsent, Managing Director, Hoffman Europe In light of restrictions on movement and the risks of bringing large groups of people together, one of the immediate impacts of the COVID-19 pandemic has been the cancellation of tech trade shows and conferences. There’s no real sign of how quickly such industry events might return …more
By Shereen Masoud-Jointe, Account Executive (Europe) In arguably the most eclectic week of HA Jamz yet, the wide range of Hoffman’s music tastes really came through: 27. Stay Beautiful — Taylor Swift 28. Money Money Money — ABBA 29. 人间 — Faye Wong（王菲） 30. Reasons To Be Cheerful, Part 3 — Ian Dury …more
By Shereen Masoud-Jointe, Account Executive (Europe) From smooth, slow instrumentals to hip hop with contemporary socio-political commentary, this week’s playlist additions put us in touch with our feelings. 22. Feels So Good — Chuck Mangione 23. Walking In The Snow — Run The Jewels 24. Symphony No. 2 in D Major — Jean …more
The marketing behind novels tends to follow the same blueprint. If the author is famous, she or he goes on a book tour to read passages, sign books and kiss babies. If the author isn’t famous, the publisher does its best to set up a book tour to read passages and sign books. Minus the …more
By Shereen Masoud-Jointe, Account Executive (Europe) Music has kept humanity going through difficult times around the world, and this week was no exception. I present to you the next set of HA Jamz, chosen by our very own Hoffmanites: 17. Be Alright — Ariana Grande 18. Part II — Vivien Yap 19. Dove …more
Evan Spiegel, CEO of Snap, shared his thinking on social injustice and current events in what is more essay than email. This is what happens when a CEO says the hell with the corporate filters and legal reviews, I’m going to say what’s on my mind. The writing flows like that of a seasoned novelist, …more
