July 10, 2008 marks the day I published the first post on Ishmael’s Corner (below). Dusting off the post, I assumed my first attempt would come across as pompous or worse. Actually, it’s OK. Not great. Not a Pulitzer Price winner. But it does a decent job in explaining the blog’s aspirations. Keep in …more
Needless to say, COVID-19 has changed the way people live, work and play. The broadcast media industry is no exception with radio presenters and journalists now conducting live profile interviews over the phone. How can we as communications consultants help our clients adjust to this new normal and maximize interviews over the phone? These five …more
There. I’ve said it. You can officially classify me as a heretic. My viewpoint started to form in 1983 when I landed my first job at a PR agency. Shortly after, the big boss decided I was ready to support our client Philips at COMDEX — THE computer show at the time (eventually bulldozed by …more
Between the internet, social media and human beings’ proclivity for talking, transparency is the rage. Companies figure that even sensitive information — especially sensitive information — eventually finds its way to the outside world, so they’re better off sharing their perspective before the grapevine kicks into gear. Yet, there’s zero transparency in the letters that …more
Businesspeople tend to associate storytelling with fiction. Yet, the same elements that make a book such as “Moby Dick” a compelling read — good versus evil, care for the characters, humor, etc. — have a place in the business world. Whether it’s a potential customer evaluating your product or a journalist probing your latest news, communicating information …more
