The grab bag post makes its 2018 debut. For new readers, this is where I take three shards of content that by themselves can’t carry a story and bundle them together in one post. Here goes. Can a HK Daily Become an International Read? When Jack Ma and Alibaba plucked down $266M at the …more
I speak at the Mumbrella Conference in Singapore tomorrow, charged with answering the question, “Does PR Get Storytelling?” Obviously, I have my views on the topic. But what about the PR folks on the front line. What do they think? To find out, we surveyed over 400 PR professionals based in Asia pulling from both …more
Visual storytelling demands a place in any organization’s business communications. Photos, graphics, charticles – apparently, when it comes to fish, what happens in Vegas does not stay in Vegas – etc. all provide storytelling fodder. Which brings me to the infographic. You could make an argument that the infographic is the new black. Beyond the visual appeal, …more
