Tag: Google News

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What Happens When a PR Agency Chooses the “Wrong” Client?

The agency ends up in the New York Times with a bad look. That’s what happened to Edelman last week. The NYT devoted 29 1/8th inches — I counted using the hardcopy version — to Edelman landing a private prisons company called The GEO Group and then deciding to not move forward with the client. …more

Storytelling in the Age of Creative Destruction Conference: Krishna Bharat From Google News

The Innovation Journalism (InJo) Conference at Stanford kicked off yesterday. Gathering 100+ journalists, academics and the like to scrutinize the telling of the innovation story makes for a lively dialog. The opening session featured David Nordfors, founder of InJo, interviewing Krishna Bharat, the creator of Google News. Dubbed a “fireside chat,” I’m pleased to report both …more