We don’t typically associate the word “innovation” with communications. Instead, communicators gravitate to “creativity” and like derivatives. Regardless of how we label it, today’s upside-down world calls for fresh approaches to communications. The status quo no longer works. Sure, you can do the same things and perhaps even generate results that appease your stakeholders. But …more
I noted earlier in the month that we got the SlideShare religion, using the social media site to tell our story through an unconventional credentials deck. After evangelizing SlideShare as an ideal platform for storytelling, it occurred to me that we should develop a deck on the power of storytelling in business. So that’s what we’ve done. Taking …more
The Innovation Journalism (InJo) Conference at Stanford kicked off yesterday. Gathering 100+ journalists, academics and the like to scrutinize the telling of the innovation story makes for a lively dialog. The opening session featured David Nordfors, founder of InJo, interviewing Krishna Bharat, the creator of Google News. Dubbed a “fireside chat,” I’m pleased to report both …more
