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The Top 10 Storytelling Posts of 2020, Part II

Tuesday’s list covered considerable ground. The rest of the Top 10 storytelling posts in 2020 kicks off with musings on post 1,087 (but who’s counting?).   .   6) I Wrote 1,087 Blog Posts, and All I Got Was This Lousy T-Shirt   Before anyone shouts,“fake news,” yes, I dusted off the post that commemorated …more

Communications and the Quest to Win Over Job Candidates

Tech companies more than any other industry recognize that their ability to recruit A+ talent has a say in their long-term success. Magnifying the issue, the tech sector has been on a roll, and the talent pool hasn’t kept pace. With demand out of whack with supply, there’s even more pressure on companies to do …more

Grading Out the Storytelling for a New York Times Job Description

I am an unabashed cheerleader for The New York Times. For those who have the stamina to read more than 10 words at a time, it’s trustworthy. For those in the communications business of constructing non-fiction storytelling, the Times offers daily lessons. In fact, you’ll find some of the best journalist storytelling on the planet …more

Applying Storytelling Techniques to the Humble Job Description

Persuasive language has a say in the success or failure of virtually every job (ventriloquists get a pass). It doesn’t matter whether you manage a juice bar or lead a Fortune 500 company, the ability to win others over to your point of view matters. The word “others” covers a lot of ground, but let’s …more