Tag: letter to shareholders

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Storytelling in Warren Buffet Shareholder Letter

Back in 2008 I wrote it’s not enough that Warren Buffet has become one of the richest men in the world. He’s also a world-class storyteller. (If it makes you feel any better, at least he’s not handsome.) Nowhere does this gift go on public display more than in his annual letter to shareholders. It’s …more

Revisiting a Storytelling Master, Warren Buffett

I wrote about Warren Buffett’s gift for storytelling last year. If executives would simply take one lesson from Buffett’s communications, be conversational, the world would be a better place (cue the Coke music). In his most recent letter to shareholders (2008), there’s a paragraph that showcases Mr. Buffett at his best. All of us have read …more