I first touted the virtues of the “word visual” in 2014. For those not familiar with this technique, the idea is to use the words (or typography) to drive the action while minimizing the need for design expertise. The image above borrowing the Soup Nazi from Seinfeld falls in the “word visual” category. Most “word …more
I first touted the virtues of the “word visual” in 2014. For those not familiar with this technique, the idea is to use the words (or typography) to drive the action while minimizing the need for design expertise. The image above borrowing the Soup Nazi from Seinfeld falls in the “word visual” category. Most “word …more
I came across author and illustrator Ella Frances Sanders in 2015 after she published her first book, “Lost in Translation.” She has a gift for marrying words and visuals, like the one above. To probe the “how,” she agreed to an interview which covered topics ranging from Bill Murray and the Yiddish word “meshugah” …more
I came across author and illustrator Ella Frances Sanders in 2015 after she published her first book, “Lost in Translation.” She has a gift for marrying words and visuals, like the one above. To probe the “how,” she agreed to an interview which covered topics ranging from Bill Murray and the Yiddish word “meshugah” …more
I first touted the virtues of the “word visual” in 2014. For those not familiar with this technique, the idea is to use the words (or typography) to drive the action while minimizing the need for design expertise. The image above borrowing the Soup Nazi from Seinfeld falls in the “word visual” category. Most “word …more
Owned media at its best can provide a counter-balance to perceived injustices from the media and social channels. Organizations ranging from Google to Walmart to the Brookings Institution have depended on their blogs to deliver their point-of-view to blunt an attack. Now comes 3M, under fire last week (April 2) from President Trump who …more
To avoid taunts of “fake news,” allow me to clarify. I’ve dusted off the post from a year ago that commemorated the publishing of my 1,000th post. The odometer now reads 1,087. Yet, the post has even more relevance today as companies navigate the Coronavirus era, making judgment calls on what to communicate to the …more
By Account Manager Matthew Burrows That exclamation from famous fictional detective and personal childhood role model Sherlock Holmes has often been used by proponents of data analysis, but it’s never been truer than now, a full 128 years after Sir Arthur Conan Doyle first published The Adventure of The Copper Beeches where that …more
I came across author and illustrator Ella Frances Sanders in 2015 after she published her first book, “Lost in Translation.” She has a gift for marrying words and visuals, like the one above. To probe the “how,” she agreed to an interview which covered topics ranging from Bill Murray and the Yiddish word …more
