By Shereen Masoud-Jointe, Account Executive (Europe) From smooth, slow instrumentals to hip hop with contemporary socio-political commentary, this week’s playlist additions put us in touch with our feelings. 22. Feels So Good — Chuck Mangione 23. Walking In The Snow — Run The Jewels 24. Symphony No. 2 in D Major — Jean …more
By Shereen Masoud-Jointe, Account Executive (Europe) Music has kept humanity going through difficult times around the world, and this week was no exception. I present to you the next set of HA Jamz, chosen by our very own Hoffmanites: 17. Be Alright — Ariana Grande 18. Part II — Vivien Yap 19. Dove …more
By Shereen Masoud-Jointe, Account Executive (Europe) The tunes continued rolling in this week with some sounds from around the world — including Hong Kong, South Korea, Japan, Lebanon, Canada, and even a rom-com soundtrack fave from the U.S. 12. 數字人生 — George Lam 13. I Say A Little Prayer — …more
By Kelly Trom, Senior Account Executive After six countries, two cross-Pacific flights, 2,479 photos, 83 days and too many rounds of dim sum to count later, I’m officially back on U.S. soil. When I landed in Hong Kong this past February, I was a little apprehensive about joining an entirely new team, working with …more
I’m convinced that the secret sauce for global PR campaigns is collaboration. It stands to the reason that the better folks know each other — even those halfway across the world — the better the collaboration. That’s why we invest in a program called “Building Bridges,” allowing staff members to travel overseas and work out …more
By Karuna Tsang, Associate Account Director “Welcome to San Francisco. The local time is 10:45 p.m. …” announced the captain. Finally, after a 12-hour flight, I arrived in the United States. It had been a while since I visited the U.S., and what excited me the most was that I would be working in …more
By Vylvianne Devajothi, Senior Account Executive Eight thousand four hundred seventy-five miles — or 13,639 kilometres, in measurement terms that Singaporeans are more familiar with — that’s the distance between Singapore and San Jose. But distance doesn’t really matter that much in this day and age. That’s a testament of my Building Bridges stint over …more
