Tag: Peter Lewis

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I wrote 1,087 Blog Posts, and All I Got Was This Lousy T-Shirt

To avoid taunts of “fake news,” allow me to clarify. I’ve dusted off the post from a year ago that commemorated the publishing of my 1,000th post. The odometer now reads 1,087. Yet, the post has even more relevance today as companies navigate the Coronavirus era, making judgment calls on what to communicate to the …more

Tag-teaming With Pete Lewis On Storytelling Workshop, Part II

Pete Lewis and I have created a storytelling curriculum that reflects both journalism and PR perspectives. As the first the technology editor for the New York Times (personally registered the nytimes.com domain), Pete has some interesting takes on the media landscape and storytelling. I posted the first part of a Q&A with him last week. Here’s the …more

Tag-teaming With Pete Lewis On Storytelling Workshop

I’ve known Pete Lewis for some time, going back to his days laying the groundwork for how The New York Times covers technology. After Pete moved to Fortune to practice long-form journalism – or at least a longer form than The NYT – and later took up teaching at Stanford’s J school, I lost touch. …more

The Most Undervalued Skill in Corporate Storytelling

I met with Peter Lewis over a cup of joe yesterday morning to discuss a storytelling workshop that we’ll be tag-teaming on soon. We went through the exercise of comparing notes on the storytelling front. Peter, who now teaches at Stanford’s J school, offered a journalist’s perspective reflecting stints at The New York Times and Fortune. My input shaped from toiling in …more