Tag: power of storytelling

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Revisiting The Connection Between Trust And Storytelling

Perhaps 2011 will go down as the “Year of Storytelling.” Peter Guber’s much anticipated book “Tell To Win” officially comes out on March 1 (book review in the works). Plus, I’ve noticed more dialog within the business community on storytelling – more specifically, does it work? That’s really the ultimate question and one that inevitably surfaces when I’m …more

To Not Storytell Deprives Readers Of The Ability To Understand

If you’re a communicator or care about communications, the Nieman Journalism Lab should be on your radar. The media property does a terrific job of probing journalism from all directions. A Friday article, Covering a Crisis More Like Molasses than Quicksand, that looks at the challenges for journalists in covering a “never-ending” crisis caught my attention. Think BP …more