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The Best Storytelling Posts of 2018 (Part 2)

Breaking the Top 10 storytelling posts for 2018 into two parts, I published the first part last Monday. Here’s the second part, reflecting the diverse dimensions to today’s communications industry.     6. Nine Actions That Torpedo Global PR More companies invest in global PR than ever before. Yet, the missteps from 1990s are still with …more

The Best Storytelling Posts of 2018 (Part 1)

“Best” is such a subjective word. One person’s “best” is another person’s “meh.” Sometimes, the word carries zero meaning as in “You’re the best.” With the New Year philosophizing out of the way, we can skip to the posts that kicked the hardest as determined by me — not the Google Analytics.     1. Tim …more

U.S. Startups and the China Question

I wrote an opinion piece in VentureBeat a few years back titled, “Attention U.S. Startups, Don’t Ignore China.” The punchline — Virtually every startup should have a China strategy. Fast forwarding to today, startups in the U.S. are starting to back off in China. This assessment isn’t based on data; it’s more anecdotal and a …more

Top Five Reasons To Work With Startups On The PR Front

There’s no getting around that, to some extent, every startup makes it up as it goes along. It’s a high wire act. Inevitably, reality doesn’t match up with the theory, which in turn causes changes or even chaos. Yes, this dynamic can also wreak havoc with the budget. But there are many benefits from supporting …more