Writing feeds my soul, so producing 1,000 blog posts on public relations, storytelling and everything in between hasn’t exactly been combat duty. Still, there’s something about a round number with three zeroes that causes one to pause, to consider what went into this corporate blogging journey. Even though the destination was unknown, my anxiety was …more
In this corner we have those who have embraced storytelling with the fervor of foodies waiting in line at Salt & Straw for a scoop of the Freckled Woodblock Chocolate. In the opposing corner, we have the suits who find phrases such as “We’re pleased to announce” and “a leading innovator in sequencing code for …more
As a form of self-torture, I cruised through the 800+ posts I’ve written since the blog went live July 10, 2008. Dipping into my Yiddish vocabulary, “Oy vey.” I’ve reflected on the blog’s 10-year anniversary and stuck a microphone in front of 10 suspecting individuals for their takes on the state of storytelling. Now, I’m …more
That’s the question posed by friend and colleague Peter Lewis after asking him to share his perspective on the state of storytelling to mark my blog hitting the big one-oh. Before jumping into the answer, a few back stories (naturally). I’ve known Pete for some time, going back to his days laying the groundwork for …more
We’ve strived to be the cobbler’s kids who actually do have shoes. In practical terms, we’ve pitched stories on the Agency and our perspectives to journalists, some resulting in media coverage. As part of the blog’s 10-year anniversary, I’ve dusted off one of the better articles on our storytelling mentality. David Blecken at Campaign Asia …more
Today marks the day, the 10-year anniversary of Ishmael’s Corner. In the spirit of taking a step back, I reached out to a mix of individuals I respect for their perspectives on that elixir for communications we call storytelling. The backgrounds vary from journalists to storytelling gurus to authors and everything in between. As …more
Tomorrow marks the 10-year anniversary of Ishmael’s Corner. Nice round numbers suggest reflection, so here goes. Building a readership is hard work — not exactly an alert-the-media insight, but one that has stayed with me over this 10-year trek. The periodic sense of toiling alone begat the line: “If a post falls in the forest …more
I said I would experiment in 2011, and experiment I did. Most experiments involved exploring media-like qualities like books reviews, interviews and reverse-engineering storytelling in the media. I think it’s fair to say these types of posts added a touch of panache to this corner. I also learned that crafting a proper Q&A from a …more
