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Visual Storytelling Via Slideshare: How Communicators Should Evolve

I got the SlideShare religion back in June. The medium allows you to craft a story that the audience can consume in a few minutes. Plus, you gain another digital touch point that easily integrates into your overall social media strategy. We’ve used SlideShare as a tool to evangelize the power of storytelling in the deck “Aligning …more

Aligning PR with Storytelling for the "Happily Ever After"

I noted earlier in the month that we got the SlideShare religion, using the social media site to tell our story through an unconventional credentials deck. After evangelizing SlideShare as an ideal platform for storytelling, it occurred to me that we should develop a deck on the power of storytelling in business. So that’s what we’ve done. Taking …more

Storytelling via Slideshare

I’ve got the SlideShare religion. Ironically, the use of slides, so often associated with mind-numbing – if not sleep-inducing – oral presentations, makes for a terrific storytelling platform for reading. Earlier in the year, I posted on “Telling a Story Through Visual Means” that reverse-engineered a charticle in WIRED Magazine. In a sense, SlideShare encompasses the …more