I started the count down yesterday. Today, I continue with the rest of my top 10 posts from 2011. What’s The Story With Netflix? You don’t hear complaints when Kellogg’s raises the price of Pop-Tarts. But the Netflix customer base responded to a price increase with the emotional fervor of a South American futbol match. After losing millions of …more
We need a better cliché than “time flies by.” With 2011 in wind-down mode, I’ve captured what I consider to be my top 10 posts from the year. Some got the nod from sheer number of views. Others were personal favorites. I’ve split the list in half with the initial five today and the rest …more
I shared five of my favorite posts from the past six months yesterday. Here’s the second half of the list. 6) Book Review: Entertainment Value Of “Tell To Win” Sugarcoats Lessons In Storytelling I liked the fact that Peter Guber’s book “Tell To Win” brought more attention to the business storytelling cause. In spite of the …more
Welcome to the midway point of 2011. Time flies when you’re telling stories. I’ve captured my top-10 list from the past six months. 1) Q&A With 12-year-old Creator Of “Good Morning Geek,” Max Swisher This interview with Max shows that blogging wisdom comes from all quarters. Of course, I had to ply Max with hot cocoa to …more
Yesterday’s post highlighted half of my list of favorite posts from 2010. Here’s the second half of the list. 7) Aligning PR with Storytelling for the Happily Ever After We got the SlideShare religion this year. Using the medium, we walk the viewer through the power of storytelling techniques in building content for public relations. …more
It’s been a good year for Ishmael’s Corner. Readership is up and WordPress still doesn’t charge. No question, Steve Farnsworth’s invitation to participate in the #444PR forum (answer four questions over a four-week period) along with Paul Roberts and Todd Defren proved to be the biggest boost to bringing more folks to the site. Reflecting on the …more
Are we really at the midway point of 2010? In honor of the milestone, I’ve captured my personal eight – lucky in Chinese numerology – favorites from the first half of the year. 1) Communicating with Fresh and Compelling Language This was my first edition of “Moes Takes,” a vehicle to call out clever quotes in stories …more
I shared half of my list of favorite posts from a cruise through the past yesterday. Here’s the remaining five. 6) Iron Reporter: Wall Street Journal Versus NY Times On A Russian Train I came up with the Iron Reporter concept for scrutinizing how two different reporters cover the same topic. In this case, my …more
I cruised back through my 2009 posts, flagging my personal favorites. Here’s half the list: 1) AIG Jumps Into Fray with Its Side of the Story This was my first time getting in touch with my inner smart-ass self: The power of empathy championed by Oprah and her ilk is not lost on Mr. Liddy. His …more
